Meta & Google Ads for D2C and eCommerce brands — across apparel, home decor, jewellery, kids, and consumables in India, the US, Canada, and Australia. Screenshots straight from the ad platforms and store dashboards.
The approach is the same on every account: Audit first — structure, tracking, audiences, creatives, and wasted spend. Fix the structure the algorithm actually learns from. Then scale what the data supports.
Most of the results came from structure and audience decisions — not bigger budgets, and in several cases not even new creatives.
The account was running at around 2.3 blended ROAS with spend spread across 45 campaigns. We switched off everything that wasn't converting, rebuilt the account into a simple prospecting and retargeting structure, and re-cut the brand's existing videos with new hooks instead of producing new creatives.
First month after the restructure: blended ROAS reached 5.6 with top campaigns between 5.9 and 7.0. Store revenue jumped +136% and monthly orders doubled.
High-ticket furniture with a long consideration cycle. We rebuilt the creative strategy around the specific persona that actually buys premium furniture and scaled the winners month over month.
Monthly revenue grew 10.8x in four months, with average order value rising alongside volume — the brand scaled up-market, not just up-volume.
Same-day flower delivery in Melbourne. Targeting stayed strictly within delivery zones, with campaigns built around everyday occasions as the baseline and peak gifting windows for scaling. The account holds 5+ ROAS month after month, reaching A$49k in Valentine's month with returning customer rate up 52%.
An established brand with proven creatives but a revenue plateau. We audited and restructured the account in line with Meta's Andromeda ranking system — no new creatives, just a structure the delivery system could work with. Result: Best month till date with ₹63.7L in sales (+65%) and single-day peak of ₹2.96L.
The first two weeks were diagnosis and rebuild — testing into audiences and structures data pointed to. Once the winning combination locked in, spend concentrated behind it fast. Delivered ₹17.1L for the month (+99% MoM) with 878 orders.
Consumables live on repeat purchase, so acquisition was optimised toward buyers likely to reorder. Advantage+ and catalog structures running across US and Canada, with retargeting closing warm traffic. $44k month with 20.9% returning customer rate.
Search campaigns on high-intent queries, feed-based target-ROAS bidding, and remarketing to catch shoppers at the exact buying moment. $12.2k spend generated $38k tracked revenue at 4.9 ROAS on search with 440+ conversions.
Proven new audiences & creatives in a dedicated testing lane before budget touched them. Validated winners entered scaling campaign while retargeting closed the loop. Revenue scaled 4x in 2 months at 6.76 blended ROAS.
Modest budget account with zero room for wasted spend. Ran 3 clear campaigns: lookalike prospecting, testing lane, and retargeting. ₹53k spend returned ₹3.18L revenue (5.99 blended ROAS, retargeting at 8.1).
High order value brand where targeting precision mattered more than reach. Niche community targeting, competitor audiences, and men buying gifts as an unusual winner. Delivered 13–32 ROAS across winning ad sets.
A full breakdown of your ad account — structure, tracking, audiences, creatives, and wasted spend delivered as a detailed written report. We then walk you through everything on a call.
One month of full management. No long-term contract, no lock-in. If you don't see clear, measurable improvement in your ROAS and revenue, walk away.
Meta and Google strategy, continuous optimisation, creative direction, and weekly reports that talk about actual bottom-line revenue — not vanity impressions.
Book a free 30-minute strategy call. No pitch. Just an honest conversation about how we can scale your business.